Mood Wall Clocks – I’m Fucking Late

Sold by Paula Studio - designers by necessity

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94.00 86.10

incl. VAT & shipping

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Shipping to: Netherlands
Est. Delivery By: 22nd December
Shipping From: Italy

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Product Description

Mood Wall Clocks – I’m Fucking Late: Inspired by a new conception of time, the collection launched by the Rome-based office is devoted to latecomers and procrastinators. These clocks are “timeless” in all senses—in fact, Mood Clocks have replaced traditional numerical hours with twelve letters that combine to yield a different sentence for each piece of the series. “I’ll do it later”, “I’m fucking late”, and “Take your time”, are the irreverent and humorous mottos that characterize the distinct models. Another version, “Time is relative”, breaks the standard scheme with its fourteen characters; this reminds the viewer that everything is subjective and there are no rules, not even when it comes to counting hours. Mood Clocks combine love for artisanal work and minimal design: much more than just clocks, they are actual objects to display and – why not – collect. “We didn’t want to design just a new product, but to realize a wall clock able to revolutionize the concept of time and to transmit a specific human behavior.” Valerio Ciampicacigli, Paula Design Studio’s Creative Director Conveying a relaxed attitude on their clock face, Mood Clocks invite consumers not to fear the passing of time but to slow down and take back every moment. Perfect to refurbish with a sense of irony, the collection celebrates the relativity of time, transforming the daily fight against clock hands going by, in a game. Go buy the Mood Wall Clocks – I’m Fucking Late.

How Its Made

The collection, available in black or white and in digital or silk-screen printed letters, is composed of a geometrical clock-face made from Plexiglas with nimble aluminum clock-hands. The simple materials and no-frills design, demonstrative of Paula Design Studio’s philosophy, allow for the direct production of the clocks in the laboratories of the office.

Weight 1 kg
Dimensions 38 x 38 x 3 cm(Length x Width x Height)
Material

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